Monday, January 9, 2012

HDFC BANK Product Manager


HDFC Bank Ltd was promoted in the year 1994 by the premier housing finance company of the country, HDFC Ltd. The Bank commenced operations as a Scheduled Commercial Bank in January 1995.

"Today the Bank has a nationwide network of over 2,111 branches and 5,998 ATMs spread over 1,111 towns and cities across India".

The Bank's American Depository Shares (ADS) are listed on the New York Stock Exchange (NYSE) and the Global Depository Receipts (GDRs) are listed on Luxembourg Stock Exchange. The Bank has been bestowed with numerous awards and accolades from top national and international agencies & magazines.

HDFC Bank comprises of a dynamic and enthusiastic team determined to accomplish the vision of becoming a World-class Indian bank. Our business philosophy is based on our four core values - Customer Focus, Operational Excellence, Product Leadership and People. We believe that the ultimate identity and success of our bank will reside in the exceptional quality of our people and their extraordinary efforts. We are committed to hiring, developing, motivating and retaining the best people in the industry

The Bank’s objective is to build sound business franchises across distinct businesses so as to be a preferred provider of banking services for target retail and wholesale customer segments. We are committed to healthy growth in profitability while ensuring the highest levels of ethical standards, professional integrity, corporate governance and regulatory compliance.


Product Manager
(Chennai)

Responsibilities:

  • Conceptuliase, create and manage the Online activities and virtual space - specifically the virtual mall program.
  • Lead and enhance Bank’s affiliates program. Build up and foster strategic partnerships with new and existing Online partners
  • Lead projects in the area of Online marketing and eBusiness
  • Collaborate closely with internal stakeholders (in particular from marketing, sales and IT).
  • Deliver specifications to IT and coordinate the implementation from concept through testing and market launch
  • Manage Online promotions to drive spends on key CNP projects and initiatives.
  • Analyze the impact of all Online activities, design reports and present to senior management, Traffic and sales reporting for all Online marketing, including ROI, using a variety of reporting tools

Requirements:

  • Strong relationship management skills are key
  • Track record of developing innovative Online solutions and campaigns
  • Conceptual understanding of IT-Systems and data infrastructure
  • Ambitious and dynamic personality
  • Ability to work autonomously in a fast paced environment
  • Team player with good communication skills
  • Experience with social media, product launches, web analytics tools, search engine marketing (SEM) and search engine optimization (SEO) is also required


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